<p>This title provides you with:<br />
The most comprehensive and authoritative guidance on the law of trade marks and trade names.<br />
Explanations of key aspects of trade mark law: classification, registration, enforcement, infringement and litigation.<br />
Detailed analysis of community trade marks, their provisions, extent of protection and procedural matters, as well as the changes introduced by the European trade mark reforms.<br />
Coverage of issues such as assignment, licensing, merchandising and franchising.<br />
Outlines the absolute and relative grounds for the refusal of registration.<br />
Addresses trade mark infringement and available defences including limitations on, exclusions from and statutory.<br />
Explains the difference between collective and certification marks and highlights their respective functions and regulations.<br />
Dedicated chapters on trade libel, company names, the internet and the influence of human rights.<br />
Looks at the related issues of competition law and restraint of trade.<br />
Discusses the influence of EU law and possible areas of post-Brexit divergence.</p>
